Is Stussy the Most Underrated Style Powerhouse of Our Time? Stussy is not loud like many modern streetwear brands, but it has a strong presence. Founded in the early 1980s by Shawn Stussy, it began as a surfwear label. At that time, it was just a small brand with simple T-shirts and a signature logo. But over time, it became one of the most influential names in the world of fashion. It didn’t need flashy campaigns or constant celebrity promotions....