Understanding Video Ad ROAS: Key Metrics and What They Mean for Your Campaigns
In the ever-evolving landscape of digital marketing, understanding video ad ROAS analytics is crucial for optimizing your advertising strategies. Return on Advertising Spend (ROAS) is a key performance indicator that measures the effectiveness of your video advertising campaigns. But what exactly does ROAS entail, and how can it influence your marketing decisions?
What is ROAS?
ROAS is a...